Ali Shaw

Born and raised in Albuquerque NM, home of Breaking Bad, Hatch green chile, and the International Balloon Fiesta, I like to call myself a southwest girl who loves the mountain air.

I graduated from the University of New Mexico with a double concentration in Marketing and Business. After college, I moved to Scottsdale, Arizona where I began my digital footprint as an AdOps Ad Trafficker. The opportunity allowed me to educate myself and work on some of the first Rising Star/high impact units and Pre-roll campaigns in the industry. Skip ahead 5 years and desperate to get away from the Phoenix heat, I decided to take a leap and move to Denver, to work for Datalogix (now Oracle) and pursue my career in data, audience creation/segmentation and campaign measurement. Ever since, I have continued my career in digital marketing managing the success of brands, media buying, ad operations and strategic partnerships.

At INK, I help clients amplify their brand strategy and digital execution through new and effective digital avenues/tactics, as well as building media plans that are outside of the box.  Digital Marketing is my jam. I love what I do, it is challenging, there is always something new to learn and you can do some cool innovative stuff.

While I am not immersed in digital marketing, I am hanging out with my fiancé and 3 dogs (Kane, Jack, and Gizzmo). I love being active from snowboarding to CrossFit all the way to golf (18 hole game, not just putt-putt). I have to stay active, so I can eat all the delicious food Denver has to offer. My favorite food you ask, chips and salsa, trumps all foods in my book!

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