It's here! INK at SXSWi 2012
It’s SXSW eve. For some, that means prep for parties, travel, anticipation of who they’ll see and what they’ll do. For INK, it means prep for clients, travel (of the 15-30 minute variety – gotta love it when the best thing happening is in your own backyard), and anticipation of what we’ll learn and how our clients will do. We’ve got a lot going on this year, for our clients and the SXSWi speaker pool at large. For the second year running we’re hosting a fun and stress-free getaway in the speaker ready room (more on that tomorrow from @karihernandez). And as if calming down thousands of stressed out speakers wasn’t enough, we’re also excited for the many ways three of our clients are making their own bold statements throughout the show:
@Gemalto_NA: stop by the lounge for coffee, happy hour, and a few podcasts in between; panels on Sat will tune you in to mobile payment and digital security.
@Tabbedout: party much? Pay with Tabbedout at the Interactive Opening Party at the Belmont Friday night. Then go check out more on mobile payment at founder Rick Orr’s panel on Tuesday.
The INK team will be taking this opportunity to soak up as much of the SXSWi experience as possible. Beyond supporting our clients’ events, you can find us listening and learning at sessions throughout the show, and mingling at parties and events throughout the week. If you see one of us, be bold and say hi – let’s have a beer, and share a story or two.