Ep. 41: Ch-ch-ch-changes

  • September 28, 2017
  • Joey Held

It’s rebrand week here at the company formerly known as INK Public Relations. That’s right! INK is eschewing its old name for one that far better suits our talents: INK Communications Co. The change reflects our expanded service offering and evolution as a company. That’s why, today on the podcast, we welcome INK’s fearless leaders, Starr Million Baker and Kari Hernandez. They give us a detailed look at what went into the rebrand and their thoughts on how the industry will continue to change. It’s an episode jam-packed with good stuff for you to use in your own future rebrands. And if you want more (and let’s be real, you probably do), here’s a plethora of juicy tidbits:

Speaking of the good stuff…INK isn’t the only one getting a makeover. In this episode, we also finally unveil the new podcast name, but you’ll get a little preview here…


In a deafening world, it’s hard to be heard. Whether you’re a marketer, PR pro, or advertiser, how do you get a communications edge? Join hosts Joey Held and Kim Mackley every other week for The Good Stuff and The Noise. They welcome expert guests for delightful and insightful conversations that aim to uncover the cutting-edge, creative strategies we all need to be the good stuff in this noisy world.

Expect more big changes soon, including a new logo and even more ways to listen. But don’t worry: our hosts Kim and Joey will keep bringing you the same great comms, marketing, and digital insights from an array of expert guests from around the world. Follow and subscribe to be the first to know about all of the exciting changes to your favorite podcast.

Missed the last episode? We talk social media, using data to inform your social strategy, and which Mariah Carey song is the tops. Check it out here.