Ep. 36: Storytelling, Media Relations, and Sharks

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  • July 20, 2017
  • Joey Held

A company’s story is the key to its success. The right positioning can be the difference between rising above the noise or floundering in place. On this episode, Denver INKers Allyse Sanchez and Bree Wood share their tips on how brands can tell their stories in the most brilliant ways possible. The two also discuss working with the media to propel companies to the next level.

We opened our Denver office nearly two years ago, and it’s been incredible seeing how the office has grown and evolved. Bree and Allyse chat about Denver’s culture and working with the city’s businesses, both on a local and global level.

The pair also has an odd history with sharks. We’ll dive into that and see if we can help them overcome their fears. Or at least maybe we can convince them that it’s safe to wade into a swimming pool.

Like what you hear? Got a question for the show? Want to make sure we cover something in a later episode? Feel free to shoot us a message on Facebook or Twitter. You can also check out additional episodes of the INKcast right here!

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