Yearly Archives: 2016

#fuckcancer

Last week the world lost a great guy. Errett Kroeter, a long-time INK client and friend, lost his battle wit...

Tell Stories with Data

Some ideas just stand out. They jump off the page and into the part of your brain where you collect actionable...

Ep. 21: End of Year Roundtable

Three PR heavy hitters join us today for the very last INKcast of 2016! Andy North (Baazarvoice), Dara Quacken...

The INK Holiday GIF Guide

The holidays are a time for family and friends to gather and be merry. Sometimes, though, you'll find yourself...

Ep. 20: Meet the INKers, Part 2

We’re joined today by our newest INKers, Kersa Leichner and Sara Lasseter. The dynamic duo discuss their wor...

Tips from National Novel Writing Month

As much I want to, making time to sit down and write is an ongoing struggle for me. I have always loved to wri...

ORGANIZATION 101

Organization is key to what we do here at INK. It could even be considered a little passion project of mine ...

Push yourself to get inspired

I try to be up to date on creative happenings throughout the city, but like everyone else, when the work week ...

Ep. 19: Helen Schafer of Tiny House Coffee Roasters

We’re joined today by Helen Schafer, co-founder of Austin’s own Tiny House Coffee Roasters. Tiny House wor...

K-pop is King of Content

In 1996, Bill Gates declared, “Content is King.” His article, published on the Microsoft website, predicte...

Five Ways Technology is Challenging Marketers, for the Better

Today, not only does the line between technology and humanity continue to blur, but our reliance on “smart t...

Heart, Retweet and Vote: #ElectionDay

Election Day 2016 is finally here! If your friends and family – the ones you’ve managed not to block durin...

Veterans Day Social Promotion: To Tweet or Not to Tweet

We’ve all seen it, and with Veterans Day this week we are certain to see it again – corporate fails on Twi...

PR and the 2016 Election

The 2016 election cycle has gained global attention for its bizarre and almost-but-not-quite comical headlines...

Ep. 18: Serving Up a Successful Business

On this episode of the INKcast, Joey and Kim chat with Natalie Mikolich, founder of npm | pr and PRSA Entertai...

The Power of Social Media

I love to think about the written word, and how what people are writing is a deep reflection of our cultural m...

Ep. 17: Running For a Great Cause

On this episode of the INKcast, Joey and Kim chat with Gilbert Tuhabonye, founder of the Gazelle Foundation, a...

Tips For Maintaining Culture Across Locations

What Do You Mean The CEO Doesn't Work Here Originally published on Forbes.com Companies of all sizes are embr...

Ep. 16: Austin City Limits

On this episode of the INKcast, Joey and Kim put their festival shoes on and chat with INKer Cassie Morien abo...

Saving Us from Ourselves: How Behavioral Science Can Improve the World

Some things will never change. That chicken will always be crossing the road to get to the other side (usually...